Privacy policy
ALETTES RUSKS (PTY) LTD – PRIVACY POLICY & POPIA DISCLOSURE NOTICE
Last updated: 16 April 2026
1. INTRODUCTION
This Privacy Policy explains how Alettes Rusks (Pty) Ltd (“Alettes Rusks”, “we”, “us”, “our”) collects, uses, stores, shares and protects personal information when you visit our website, place an order, contact us, subscribe to communications or otherwise interact with us.
We are committed to protecting your privacy and processing personal information lawfully in accordance with:
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Protection of Personal Information Act 4 of 2013 (“POPIA”)
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Electronic Communications and Transactions Act 25 of 2002
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Consumer Protection Act 68 of 2008
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other applicable South African laws.
2. RESPONSIBLE PARTY DETAILS
Alettes Rusks (Pty) Ltd
Registration Number: 2021/375914/07
VAT Number: 4560214431
Physical Address: 14 Roma Street, Cosmo Business Park, Cosmo City Ext 15, Johannesburg, Gauteng, South Africa, 2188
Postal Address: PO Box 2833, Bromhof, 2154
Email: online@alettesrusks.co.za
Telephone: +27 10 541 2011
Website: www.alettesrusks.co.za
For privacy queries: online@alettesrusks.co.za
3. DEFINITIONS
Personal Information means information relating to an identifiable natural or juristic person, including but not limited to:
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name
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identity/passport number
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email address
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telephone number
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delivery address
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billing information
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online identifiers
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IP address
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browsing behaviour
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preferences
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communications history
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order history
Processing includes collecting, recording, storing, updating, using, sharing, deleting or destroying information.
4. WHAT INFORMATION WE COLLECT
Depending on your interaction with us, we may collect:
4.1 Information You Provide
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name and surname
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company name (if applicable)
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email address
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phone number
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delivery address
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billing address
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messages and enquiries
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reviews or testimonials
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marketing preferences
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competition entries
4.2 Order & Transaction Data
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products purchased
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order dates
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payment status
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delivery instructions
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refunds/returns records
4.3 Technical Data
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IP address
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browser type
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device type
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operating system
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language preferences
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referral source
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pages visited
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time spent on pages
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approximate country/location
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cookie identifiers
4.4 Sensitive Information
We do not intentionally request special personal information unless required by law or voluntarily provided by you.
5. HOW WE COLLECT INFORMATION
We collect information when you:
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browse our website
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create an account
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place an order
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complete forms
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contact us by email / phone / social media
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subscribe to newsletters
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participate in promotions
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accept cookies
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interact with our advertisements
We may also receive information from service providers such as payment gateways or couriers.
6. WHY WE PROCESS PERSONAL INFORMATION
We process personal information for lawful purposes including:
6.1 Contractual Necessity
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process and fulfil orders
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arrange delivery
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process payments
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issue invoices
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provide customer support
6.2 Legitimate Interests
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improve website performance
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fraud prevention
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analytics
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product planning
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complaint handling
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business administration
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recover debts
6.3 Consent
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newsletters
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promotional campaigns
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remarketing ads
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optional cookies
6.4 Legal Compliance
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tax records
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accounting requirements
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consumer law compliance
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law enforcement requests
7. DIRECT MARKETING
Where permitted by law, we may send promotional emails, SMS or digital communications regarding products, offers and updates.
You may unsubscribe at any time by:
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clicking unsubscribe links
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emailing us
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changing preferences where available
We will honour opt-out requests within a reasonable period.
8. COOKIES & TRACKING TECHNOLOGIES
We use cookies, pixels and similar technologies for:
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shopping cart functionality
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remembering preferences
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analytics
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website security
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advertising performance
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remarketing campaigns
Third-party tools may include services such as:
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Google Analytics
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Meta / Facebook Pixel
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Instagram tools
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Google Ads
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other approved marketing platforms
You may disable cookies in your browser, though some site functionality may be affected.
9. PAYMENT INFORMATION
Payments may be processed by secure third-party payment providers.
We generally do not store full debit/credit card details on our systems unless explicitly stated and lawfully secured.
Payment processors have their own privacy terms.
10. WHO WE SHARE INFORMATION WITH
We may share information only where necessary with:
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payment processors
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courier/delivery providers
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website hosting providers
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IT support providers
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analytics providers
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marketing platforms
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accountants / auditors
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legal advisors
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regulators or authorities where legally required
We do not sell personal information to third parties for independent commercial use.
11. INTERNATIONAL TRANSFERS
Some service providers may store or process information outside South Africa.
Where cross-border transfers occur, we take reasonable steps to ensure adequate safeguards and lawful processing.
12. HOW LONG WE KEEP INFORMATION
We retain personal information only for as long as reasonably necessary for:
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order fulfilment
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customer service
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warranty/returns management
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legal disputes
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tax/accounting retention periods
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fraud prevention
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operational records
Thereafter data may be deleted, anonymised or archived as permitted by law.
13. SECURITY
We implement reasonable technical and organisational safeguards including:
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password controls
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secure hosting environments
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access restrictions
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payment gateway security
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malware/firewall measures
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staff confidentiality obligations
No online system is 100% secure, and use of the internet remains at your own risk.
14. YOUR RIGHTS UNDER POPIA
Subject to legal limitations, you may request to:
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access your personal information
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correct inaccurate data
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delete or destroy data where lawful
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object to certain processing
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withdraw consent
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opt out of direct marketing
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lodge a complaint
Requests may be sent to: online@alettesrusks.co.za
15. CHILDREN / MINORS
Our website is not intentionally directed at children under 18 without parental involvement.
If we become aware that unlawful personal information of a minor has been collected, we may delete it.
16. THIRD-PARTY WEBSITES
Our website may link to third-party websites, apps or platforms.
We are not responsible for their privacy practices. Please review their own policies before sharing data.
17. AUTOMATED DECISION MAKING
We may use automated systems for:
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fraud screening
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marketing relevance
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website analytics
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stock and order workflows
No solely automated decision producing significant legal effects is intentionally made without appropriate safeguards.
18. BREACH NOTIFICATION
Where legally required, we will notify affected persons and/or regulators of qualifying security compromises in accordance with POPIA.
19. COMPLAINTS
If you believe your information has been mishandled, contact us first so we can investigate.
You may also lodge a complaint with the South African Information Regulator:
Website: https://inforegulator.org.za
(Insert latest contact details before publishing)
20. CONSENT
By using our website or providing information, you acknowledge that your personal information may be processed in accordance with this Privacy Policy where lawful grounds exist.
Where consent is required, you may withdraw it at any time, subject to legal or contractual limitations.
21. CHANGES TO THIS POLICY
We may amend this Privacy Policy from time to time.
Updated versions become effective once published on the website. Continued use of the website indicates acceptance of updated terms.
22. GOVERNING LAW
This Privacy Policy is governed by the laws of the Republic of South Africa.
23. CONTACT US
Alettes Rusks (Pty) Ltd
14 Roma Street, Cosmo Business Park, Cosmo City Ext 15, Johannesburg, South Africa, 2188
PO Box 2833, Bromhof, 2154
Email: online@alettesrusks.co.za
Tel: +27 10 541 2011